Tuesday, 29 September 2009

Target Audience



The demographic i will be targeting will be the young working class male. In terms of social standing they are quite low down and have generally low incomes. Their social catergory is C2-E, as they can be either a skilled manual worker after having done an appreticeship or learned a trade through college or a family member(C2), they can also be a semi skilled or non skilled manual worker after entering a job after school(D), and finally they can be just casual workers or unemployed by either still being at school or just having a part time job(E).

This Niche market will like my short film as the going out with the intension to get out of control and overflowing violence will be what they look for in entertainment. They will be able to relate to the characters and will understand the dark humour of the hero being being over confident and getting retribution for his actions.

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